【狂賀】2025 德國紅點品牌與傳達設計大獎:慶瑞茶莊

「慶瑞茶莊」是擁有175年歷史的茶莊,近年來致力於打造年輕化、國際化的品牌形象。以活潑多樣的配色,融合傳統茶文化與現代美學,塑造獨特且富有生命力的品牌新形象。
"CHING RUI TEA HOUSE" with a history of 175 years, has been dedicated in recent years to creating a youthful and international brand image. By using vibrant and diverse color schemes, it blends traditional tea culture with modern aesthetics to shape a unique and dynamic new brand identity
設計師:陳詩婷、鄭期心、王韋婷、蘇妍穎、呂怡秀、吳郁姍
指導老師:王聖文
"CHING RUI TEA HOUSE" with a history of 175 years, has been dedicated in recent years to creating a youthful and international brand image. By using vibrant and diverse color schemes, it blends traditional tea culture with modern aesthetics to shape a unique and dynamic new brand identity
設計師:陳詩婷、鄭期心、王韋婷、蘇妍穎、呂怡秀、吳郁姍
指導老師:王聖文